Real Estate Marketing Blog

Author Archives: Kathleen

FIND Tip #5 – Tracking Your Farm Results

Marketing by Kathleen

This is the final post in our series Farming Isn’t Dead. Our final post in the series Farming Isn’t Dead (FIND for small) is all about tracking your farming efforts and progress to make sure that your farming efforts are profitable. Half the battle to successful farming is using techniques that work, and the only [...]

Free Website Review #1: VIPRealtyInfo

Technology by Kathleen

Something new I’m going to start on Upstart Agent is a free blog/website review for real estate blogs that will be published each and every Saturday. The point of this is for all of us to take a look at what other real estate agents are doing with their blogs and websites and share a [...]

Take Advantage of Clients “Just Waiting Around”

Marketing by Kathleen

Recently I’ve been in the situation where I’ve been waiting in a lot of places. Some were doctor’s offices, others the dentist, some the car mechanic’s waiting room, and various others. And as I sat there I realized how under utilized waiting areas were for advertising opportunities. So today’s post is all about finding thoughts [...]

The VIP Club for Real Estate Clients

Marketing by Kathleen

Recently while browsing the archives of NAR’s website, I found an fascinating thought for closing gifts that I’m sure many agents have missed, and that is to make a VIP club for all of your past clients. You can read the original article here. The VIP club for real estate clients works like this: Each [...]

FIND Tip #4 – Keeping Your Farm

Marketing by Kathleen

This is the 4th post in our FIND series. Now that we’ve gone over the basics of finding your farm, introducing yourself to them, and of course thoughts on what to give to your farm, we’re going to talk a small bit about how to keep your farm your territory and staying loyal to you. [...]

How to Improve Your Personal Website Rankings

Technology by Kathleen

Most real estate agents somewhere have an online profile of themselves with their company, if not their own personal website. Chances are though, if you type your name in Google or another search engine, you don’t see your page come up at all. Here’s some tricks to helping you gain a small more exposure online. [...]