Comments on: Measuring Advertising Effectiveness http://upstartagent.com/2009/06/measuring-advertising-effectiveness/ Real Estate Marketing Blog Thu, 01 Oct 2009 13:36:44 +0000 hourly 1 By: Jim Gilbert http://upstartagent.com/2009/06/measuring-advertising-effectiveness/#comment-8136 Jim Gilbert Thu, 30 Jul 2009 13:26:36 +0000 http://upstartagent.com/?p=655#comment-8136 I like asking how people find me. Our IDX registration poll includes this question. Good ideas. I like asking how people find me. Our IDX registration poll includes this question. Good ideas.

]]> By: Richard Stabile Bergen County Real Estate http://upstartagent.com/2009/06/measuring-advertising-effectiveness/#comment-6501 Richard Stabile Bergen County Real Estate Sun, 21 Jun 2009 16:54:49 +0000 http://upstartagent.com/?p=655#comment-6501 I think it is very important to fiquire out what is working. I do some of the kind of ideas, with different phone number for an ad. Also, I do ask how they found us. It is probably the best time spent to parse out your sources. I think it is very important to fiquire out what is working. I do some of the kind of ideas, with different phone number for an ad. Also, I do ask how they found us. It is probably the best time spent to parse out your sources.

]]> By: San Mateo Real Estat http://upstartagent.com/2009/06/measuring-advertising-effectiveness/#comment-6140 San Mateo Real Estat Sun, 14 Jun 2009 20:58:10 +0000 http://upstartagent.com/?p=655#comment-6140 Hi There, I am an internet stat junkie. I love Google Analytics! I also just started using a company named, "Corefact" that puts unique key-codes on the mailers that are used as log-in IDs on one of our agents sites. Pretty cool to see who actually looks and uses those direct mail mailers. -Brendan Aiello Hi There,

I am an internet stat junkie. I love Google Analytics! I also just started using a company named, “Corefact” that puts unique key-codes on the mailers that are used as log-in IDs on one of our agents sites. Pretty cool to see who actually looks and uses those direct mail mailers.

-Brendan Aiello

]]> By: Alfred http://upstartagent.com/2009/06/measuring-advertising-effectiveness/#comment-5912 Alfred Tue, 09 Jun 2009 17:10:14 +0000 http://upstartagent.com/?p=655#comment-5912 Also, you should install the code for an Analytics program on your website (Gogole Analytics is fine) and look at the statistics every day. You can find out which keywords and phrases are the most important and you can separate by demographics. P.S. I would just like to mention this ad I saw today as it is the most attention grabbing marketing I've ever seen a Real Estate agent take part in. http://farm3.static.flickr.com/2460/3605053258_eed7637911_o.jpg Also, you should install the code for an Analytics program on your website (Gogole Analytics is fine) and look at the statistics every day. You can find out which keywords and phrases are the most important and you can separate by demographics.

P.S. I would just like to mention this ad I saw today as it is the most attention grabbing marketing I’ve ever seen a Real Estate agent take part in.
http://farm3.static.flickr.com/2460/3605053258_eed7637911_o.jpg

]]> By: ki@Austin Real Estate http://upstartagent.com/2009/06/measuring-advertising-effectiveness/#comment-5861 ki@Austin Real Estate Mon, 08 Jun 2009 09:22:16 +0000 http://upstartagent.com/?p=655#comment-5861 I have been asking people recently where they found us which has been pretty helpful. Frequently people will come in through a website but after asking it turns out they saw an ad which led them to the site. Without asking its hard to gauge. I have been asking people recently where they found us which has been pretty helpful. Frequently people will come in through a website but after asking it turns out they saw an ad which led them to the site. Without asking its hard to gauge.

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