It’s no secret that videos are becoming more and more well loved amongst real estate agents. Virtual tours are no longer just an option, but expected. Many websites and blogs have jumped on the video bandwagon and it is likely only more will soon follow suit.
It’s not surprising – making videos is simpler than ever before. You can use a camcorder that has a SD card that can go right into most modern computers or even plug it right in to your video ports if you have them. If you don’t have a camcorder, most computers sold today come equipped with video making software to make professional looking slideshows from pictures.
Once you get the basics of making a video figured out, the next question of course is what should you make a video of? Here are some thoughts for using videos on your website:
1. About Me Page: Every excellent website has an about me page. Instead of the usual dull text, why not showcase a video of yourself? You can talk about your experience, your dedication, etc. Seeing you in a video could help potential clients feel more comfortable about contacting you.
2. Virtual Tour Gallery: If you’re looking for a unique thought, what about a page that only showed a gallery of virtual tours? This could possibly inspire visitors to look at videos of homes they might have not considered at first glance.
3. Video Blog Posts: While I wouldn’t reccomend making video posts more than once a week or every other week, adding them can help your audience identify with you on a more personal level. You could do a video of you showing them how to stage the entrance or room of a home or sharing some other unique real estate tips.
4. Customer Testimonials: A testimonial can mean a lot more when someone is able to see the person saying it instead of the usual “Suzy Q did a fantastic job! – Bill W.” If you have willing customers who would do this for you, take advantage of it!
5. Local Event Coverage: While you might be a real estate agent, and not a journalist, if you are attending a community event, why not catch some of it on video to share with your readers? It’s a fantastic way to show off how you get involved with your community – and your potential clients.
These are just a few thoughts of unique ways to use video on your real estate blog. Have any other thoughts? Share them in the comments below.
[...] ahead of the competition and find new ways to reach to potential clients and buyers. In our post Unique Ways to Use Videos we listed several ways to add videos to a real estate website to make it more appealing and [...]